Hair Removal Industry Demand: Is There Room for Sugaring?
The hair removal industry is valued at over $5 billion, and it’s not hard to see why. Americans are seeking better self-care now more than ever and have come to value the in-person experience of visiting a local beauty shop.
Beauty by the Numbers: Hair Removal Industry Statistics
Worldwide, the hair removal market was valued at $1.14 billion in 2022, with North America accounting for 35% of the global market share. Experts expect hair removal industry revenue to grow to $1.89 billion by the end of 2032.
In 2021, the global market for hair removal devices was valued at just over a billion dollars and is expected to grow at a compound annual growth rate (CAGR) of 8.6% through 2030.
There’s an opportunity for alternatives to bikini wax, sugar wax, at-home wax strips, and other forms of waxing. SugaringLA takes advantage of that opportunity with a less painful, organic alternative to waxing.
A Long-Awaited Upgrade to the Hair Removal Industry
Many people choose waxing as the best of mediocre options. It lasts longer than shaving and is less expensive than laser hair removal. But sugaring is the upgrade that body wax enthusiasts have been waiting for. It eliminates one of the major downsides to traditional waxing: it’s much less painful.
People who have used traditional waxing in the past have already flocked to sugaring. We see converts all the time who want the fast, long-lasting hair removal of waxing without the pain and irritation. As sugaring grows in popularity, we expect to take over more and more of the market share that’s currently dominated by traditional waxing.
“Our sugar paste is made of sugar, lemon, and water, as opposed to wax, which is a derivative of pine resin,” says Anna Garland, sugaringLA Training Coordinator. “A lot of people have pine sensitivities that they’re not aware of, which can cause negative reactions. Wax also adheres to everything, including live skin. Sugar paste, however, does not.”
Appeal Across the Body Hair Removal Industry
Shaving, waxing, and laser hair removal all have their downsides. Sugaring offers an alternative that’s less expensive and gentler than many professional body hair removal services. And it appeals to a range of people looking to have body hair removed. One of the largest segments is those interested in beautification. However, the market spans more than just them. Sugaring also appeals to athletes who need smooth skin, those suffering from PCOS who want lasting solutions, or those with sensitive skin who need a gentle alternative to traditional wax strips.
SugaringLA® has it figured out. The team has perfected our Smart Sugaring™ technique to finally make sugaring mainstream. By specializing in one line of service and using a product that is effective and safe, sugaringLA delivers an experience that customers have long been looking for. And once they’ve tried it, they’re hooked!
Is the Beauty Industry Growing?
The beauty industry has always been a profitable and evolving opportunity for aspiring entrepreneurs. But now, more than ever, the industry is seeing unprecedented growth. Over the past several years, Americans have placed more value than ever on self-care. Clients want the indulgence of personalized in-studio care that makes them feel good physically and mentally.
After an unprecedented dip in the market in 2020, the beauty industry has come back strong with growth every year. In addition, people, especially younger generations, are concerned with wellness and the combined beauty-wellness industry represents a nearly $2 trillion global market opportunity.
“It’s a great time to get into the beauty industry,” says Danielle Correia, Founder of sugaringLA. “We were closed during the pandemic, and the day we were able to open back up, our doors were flooded. We were so busy, we couldn’t keep up with demand. A lot of people can’t shave, wax, or do sugaring on their own. And some have actual skin conditions, like eczema and psoriasis, so it’s like a medical service for them. It all proved this business and industry is bulletproof, and people are always going to want their beauty services.”
So, How Much Does the Beauty Industry Make In a Year?
The beauty industry made over $625 billion worldwide in 2023 and is expected to keep growing. The United States makes up the largest part of the market share, at just under 20%.
As a friendly, approachable part of this massive industry, sugaringLA has stayed true to its mission of providing quality, personalized care in a calm, relaxing environment. “We’re growing, but we’ve stayed true to who we are and make sure that resonates through with all our estheticians and our team,” says Correia.
Hair Removal Industry Growth: The Wave of the Future
In the past few years, there’s been an increasing demand for products with natural and simple ingredients, rather than unpronounceable chemicals. People want to know what they are drinking, eating, and putting on their skin.
SugaringLA fulfills this demand by offering an earth-first product line with all-natural and organic ingredients that are calming to the skin. No matter what age, skin condition, or hair type, sugaringLA has the perfect product for you. Our trained, professional estheticians are the experts in helping clients find what’s right for them.
“Organic beauty is really the wave of the future,” Correia says. “And with our Smart Sugaring™ technique, it offers superior, elevated results over other hair removal methods without having any recovery time. When you get sugared, you are out the door and your skin is nice and smooth, unlike other treatments that leave you red, hot, and irritated.”
Take Advantage of Eco-Friendly Hair Removal Franchise Opportunities with SugaringLA
SugaringLA is looking for aspiring entrepreneurs with a passion for helping people in prime territories all over the U.S.! Join this emerging sugaring franchise with plenty of open opportunities.
To learn more about the sugaringLA opportunity, fill out an inquiry form today to start a conversation with us.